Adzymic Premium Exchange (APX) combines the power of high impact formats (Skin, Mobile Scrollers) with premium inventory that empowers advertisers to effectively reach and engage their audiences. Developed by Adzymic in collaboration with top publishers, APX offers a curated inventory with high viewability in a brand-safe environment. The platform is available for both managed buys and Private Marketplace (PMP) deals, and uniquely includes creative setup and ad serving at no additional cost. Moreover, APX enhances audience engagement by allowing integration of Dynamic Creative Optimization (DCO) features such as Live Scores and Weather into advertisements.
Curated Premium Inventory
High Viewability in Brand-safe environment. All publishers are curated for best possible attention, viewability and high impact, at competitive pricing. Now available in these Markets:
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Attention Focused Story-telling Creatives
Engaging, story driven and dynamic creative formats that deliver performance and drive attention
Enhanced DCO capability
Powered by Adzymic CMP and DCO to bring automation and dynamic capabilities to high impact rich media formats.
Ease of Activation
APX are available in both Managed Buy or Private Marketplace (PMP) Deal.
Preparation
Prepare the creative assets according to ad specs (images in aspect ratio, ad copies)
Creative and Deal Setup
Adzymic Creative and Ads Operation team will setup Deal and ad formats
Approval
Generate preview links for approval
Live
Generate creative tags and send Deal ID to Agency to run programmatically
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